The Ottawa Network’s Startup Boot Camp spawns ventures
October 26th, 2009 by Francis
Although only one team, Cambrian Mobile Content Delivery Network that wants to improve the experience of viewing video content on a mobile network by caching the most popular content at individual cell sites, came away with the $5,000 first prize at this past weekend’s Startup Boot Camp organised by The Ottawa Network, all six of the ventures that were presented to a review panel late Sunday afternoon were viable business concepts that could be made into real companies. And each of them progressed over the weekend from mere concept in the head of the entrepreneur who originally pitched the idea Friday night to unexpectedly polished and, under the circumstance, rather sophisticated business plans by Sunday evening.
This was the real intent of the camp, a weekend-long intensive competition in business-plan development and company creation. Organisers Rick O’Connor and Bob Morais told the more than 50 participants several times that they wanted to see a handful of new ventures emerge from the weekend, something they said would help revitalise a local technology sector ecosystem that Morais said has been knocked back to where it was in the early 1990s by a combination of the global economic meltdown, the flight of venture capital and other funding sources from Ottawa and the uncertainty created by the breakup of Nortel Networks. which had long been the region’s biggest research centre and a regular source of new companies and ideas.
Following are quick summaries of each of the six teams.
Feather Payment Systems
Described by its originator as “what Paypal should have been,” Feather Payments seeks to create a new, more secure and completely private way of making payments both online and in bricks-and-mortar retailers by using a form of public key infrastructure to sign every transaction. The review panel thought it was a good proposition, but one that would be immediately undone “if the credit card companies and banks ever got jiggy with PKI.”
Broadband Networks Corp. wants to bring telecom optical technology to big television players and productions. By building a new optical interconnect module, the company will allow TV production shops to replace bulky and short-haul coaxial cable with higher-capacity, lighter and longer-haul fiber-optic cables. Although I expressed some skepticism based on the fact that fiber is already well deployed in TV studios, entrepreneur Jean-Guy Chauvin insisted his module fills a considerable gap as the industry moves towards adoption of second-generation optical technology.
I’ve already mentioned that Cambrian Mobile CDN was the winner and I agreed with the panel. I thought Cambrian presented the most compelling business case and the clearest vision of how it might be executed. The concept is to develop half-terabyte flash-based caches that would be installed by mobile network operators in their base stations. These carriers would charge high-volume video-content providers such as YouTube to cache their content, a process that would improve the user experience while vastly reducing the traffic load on the carriers’ backhaul networks.
PostKicker was probably the easiest of the concepts from an implementation perspective, and one that, unlike the others, could be on the market in very short order and without much capital. The concept is to eliminate some of the sharpest pain associated with moving by taking over the tedious process of advising everyone of your change of address. The company would develop a web portal through which you could enter your change-of-address details, with PostKicker taking care of actually letting all your various contacts, especially your commercial contacts, know you had moved. Initially, the company intends to do this fairly manually but anticipates that as its subscriber base grows, companies will be persuaded to accept its notifications electronically.
CasaControl has a vision to convert digital picture frames into remote control devices that manage the growing number of automated processes within homes. While I thought it was an interesting idea and the team’s presentation was comprehensive, I agreed with the panel that more ubiquitous devices, such as smart phones, constitute a far more compelling platform for such a function.
A clear crowd favourite all weekend was Carewave. Not only did it attract the largest number of team members, it had a feel-good quality to it that was irresistible. Carewave wants to build an RFID and wireless pager system that transmits a basic safety code to healthcare workers that alerts them about a range of dangers posed by patients in their care. Although Carewave’s presentation was easily the most elegant — industrial designer Mike McGuire even managed to produce plastic prototypes overnight using his 3D printer — the panel pointed out that penetrating the healthcare market is a protracted process.
I will be keeping tabs on each of the concepts and will be sure to let you know if any of them move to then next stage of incorporating a bona fide startup. All the energy and output of the weekend notwithstanding, that will be the real measure of the success of the boot camp. The Ottawa Network plans a second installment in the spring.
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